CAMPAIGN RESULTS:

NextRadio Listener Count:

Up 17% in July vs 2016 overall average

NextRadio Weekly Avg TSL:

Increase of 3 minutes TSL Aug vs June

Re-Cap:

This “quick-hit” event showed immediate growth in both Listener Count and TSL. Brand awareness likely benefited too, as the party drew national news attention.

Who:

Los Angeles Hip Hop Station

What:

  • Pool Party co-hosted by NextRadio
  • Key Draws: Artists, station personalities, celebrities
  • On-air promotions
  • Social posts

When:

8/8/2016 – Weekend promotion took place 7/29-31

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